News+Blog

Welcome to our blog! Here, you'll find a mix of blog posts, news, and articles covering the latest developments in AI. We’ll also point you to key publications to spark further discussion. Stay tuned for insights, debates, and updates as we explore how AI continues to reshape our world.

Deutschland Psychogramm offenbart, wie Wähler ihre Last-Minute-Entscheidung treffen

Article in FOCUS online published 02/2025

Der Kampf um die Zauderer

Article in Merkur published 02/2025

KI-Wahlzwillinge sehen Merz im Vorteil

Article in planung&analyse published 02/2025

KI trifft Wahlforschung

Article in markenartikel published 01/2025

Wie KI-Wahlbürger den Code der Wahlwerbung entschlüsseln

Article in planung&analyse published 01/2025

Warum concept m AI den KI-Bot in das Bootcamp schickt

Article in planung&analyse published 12/2024

Kollege KI: Wunderkind, Angstgegner, Co-Intelligenz

Article in magazine "transfer" published 04/2024

Augmentierte Markenintelligenz durch KI

Article in "transfer" published 04/2024

Turing-Test bestanden!

Article in planung&analyse published 03/2024

Vom Hype zur Realität

Article in planung&analyse published 01/2024

Brand Equity Valuation Through Big Data Intelligence

Article in Marketing Review St. Gallen from 2016

Brand Insights 4.0: An Effective Tool in the Hands of Brand Managers

Article in The European Business Review published 07/2015

Tiki-Taka-Analytics

Article in planung&analyse published 04/2014